Shane Melaugh
Author Archives: Shane Melaugh

These 5 Blog Post Types Are the Foundation for Effective Content Marketing

The more you publish on your blog, the more traffic you get. This is a general rule in content marketing and it's backed by many studies. But what kind of content should you be creating? And what's the point in getting more traffic, if the traffic doesn't also lead to more conversions?

To grow you business and not just increase a vanity metric in your analytics dashboard, it's clear that you have to be strategic about what kind of content you create.

In this post, you'll discover the 5 types of content you should be publishing regularly. Knowing the 5 post types makes it a lot easier to figure out what to write next. Plus, if you create posts of each of these types, you'll have a strong blog that attracts traffic, builds your brand and converts readers into customers.

Content Patterns: How to Create Better Content, Faster

What if there was a magic formula that could help you write blog posts faster than ever before? And what if this formula also made your content clearer, easier to follow and more engaging for your readers?

If only, right?

I don't have a magic formula for you, but I've got something just as good: content patterns.

In this post, you'll discover how to use content patterns to create blog posts in a structured way, beat writer's block and cut hours from your usual content creation process.

How to Create an Effective Homepage for a Website With Multiple Offers

There's a simple principle for optimizing any kind of landing page: make only one offer on the page. Keep everything focused on that one conversion goal you want to lead your visitors to.

But in the real world, things often aren't that simple. Many businesses have multiple offers. Possibly even for multiple, highly diverse target groups. If this is the case, how can you create a good homepage that advertises all your offers without confusing visitors?

That's what we'll discover in today's website review.

New Thrive Quiz Builder Feature: Right/Wrong Quiz Type

After the release of our Thrive Quiz Builder plugin, we got a lot of enthusiastic feedback along with some interesting suggestions for how we could improve it.

In the latest version of the plugin, you'll find the first new feature that we added, based on user suggestions. We call it the "right/wrong" quiz type. Check out the video to find out how this quiz type works.​

How (Not) to Price Your Products & Services – 5 Mistakes To Avoid

Setting the wrong price for your product or service can be catastrophic for your business.

If you've ever launched a new product, you're familiar with the agonizing questions about the price you decide on. Is it too high and no one will purchase? Is it too low and you're leaving a lot of money on the table?

How the heck do you figure out what the "right" price for your offer is, anyway?​

Read this post to find out what the top 5 most common pricing mistakes are and how you can avoid them.

Make More Sales Without Needing More Traffic – An Inside Look at How We Do It

Who wouldn't like to get hundreds of thousands or even millions of visitors to their website? Think of how easy things would be if you had that kind of traffic...

No wonder the online marketing world is obsessed with traffic numbers. Well, most of the online marketing world, anyway. Here at Thrive Themes, we're obsessed with something different - and it has been a crucial factor in our success...​

Content Recycling: How to Never Run Out of Content Ideas Again

Content marketing is a great way to build an online audience, generate traffic and strengthen your brand. But keeping a regular posting schedule can be challenging. You have to come up with ideas for new blog posts all the time - and then you actually have to write those posts, as well. It's no small feat.

What if you could get the benefits of content marketing without all that hard work?

What if, instead of coming up with new content ideas all the time, you could just recycle your old content and use it to gain more traffic and backlinks?​

Introducing Thrive University

Did you know that on the Thrive Themes website you can get access to more than 20 different guides, video courses, training webinar recordings and interactive content to help you build your online business?

If your answer is "No, I did not know that" you're not alone.

Most of our readers don't, and it's entirely our fault.

We decided to change that and the solution is called Thrive University.

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