Shane Melaugh
Author Archives: Shane Melaugh

Building the “I Can’t Believe it’s Not Photoshop!” Homepage from Scratch

The topic for today's landing page build is "I can't believe it's not Photoshop!"

​If that sounds familiar, you're right: we've created a page with this theme before. The great thing about this page build is that it shows you many tricks and advanced effects you can apply, using Thrive Architect.

And of course, we're stepping things up this time around. We're presenting a whole new set of visual design tricks and we've created an entire set of landing pages for you to download.

How to Add Tracking Scripts to All Thrive Architect Landing Pages at Once

​We've added a convenient new feature in Thrive Architect that solves a problem you may have had with our landing pages, up until now. ​​Adding scripts like the Google Analytics tracking script or Facebook retargeting pixels to your Thrive Architect landing pages, ​was not always easy: some 3rd-party plugins successfully insert the scripts on our landing pages, but many don't.

To make things easier to manage, we've now created a landing page script manager as part of Thrive Architect. With it, you can choose what scripts to add to all landing pages without needing any 3rd-party plugins.

Check out the video to see how it works!

The Big 3 Conversion Killers We Found (by Analyzing 200+ Opt-In Forms & Landing Pages)

​In t​his post, you’ll discover the "Big 3 Conversion Killers" - the ​top mistakes that plague opt-in forms and landing pages and doom them to failure.

We uncovered the Big 3 by analyzing over 200 websites sent in by Thrive Themes readers and customers. That means that ​if you have a website, chances are that you’re making at least one of these 3 mistakes - and fixing ​them will ​boost your conversion rates.

Don’t you worry, though. These top 3 conversion killers are easy to find and fix. After detecting the problem, you can simply log into Thrive Architect to make your landing page opt-ins more conversion focused.

Homepage History: What Does the Ultimate Personal Branding Homepage Look Like?

How should you design your homepage? That's a question many entrepreneurs struggle with. We know that the homepage represents our business and brand, more than any other page. We want to get it right.

What if you could learn from the best? Not just learn from what the most successful sites do right now, but also learn from how they got here?

That's exactly what this post is about.

We dove into the homepage history of the websites run by 6 leading minds when it comes to content marketing and personal branding: Tim Ferriss, Ramit Sethi, Marie Forleo, James Clear, Celestine Chua and Gary Vaynerchuk.

​Read on to discover the keys to success that we unearthed in this in-depth study (and to see the "ideal homepage" template we created based on everything we learned).

Gradients in Thrive Architect: How to (& How NOT to) Use Them

With Thrive Architect, you can add custom color gradients to any element that has a background. You can even create gradients as overlays on top of images or background patterns.

In this tutorial, we'll take a quick tour through all of the gradient features. Then, we'll take a look at the dos and don'ts of using color gradients in web design, so that your results will loo pro.

Improved Text Editing Features in Thrive Architect

In the latest update to Thrive Architect, we've made some improvements to text editing. Our goal is always to make content and page editing as easy and seamless as possible - while also providing you an absolute powerhouse of features.

Check out the video to see the tweaks and changes we implemented, based on user feedback, to take text editing in WordPress to the next level.

How to Improve Any Landing Page in Just 3 Steps

Imagine 7 years worth of conversion optimization and website building experience and knowledge. Now, imagine all that experience distilled down into a simple, repeatable process for improving any landing page, no matter the market, background or conversion goal.

That's exactly what you'll get in this post.

For our website reviews, landing page designs, themes and other content, I've spent a lot of time studying websites - both good and bad. When it comes to creating pages that convert, I've seen what works and what doesn't, over and over again.

While I can't share everything I know on this topic in a single post, we can take a look at the 3 major factors that influence how effective any web page is (whether that's a homepage, a sales page or even a blog post). After watching the video, you'll know exactly how to improving any page on any website.

New (Almost) Blank Page Templates for Thrive Architect

We're proud of the over 200 landing page templates that are pre-designed and ready to go in the Thrive Architect plugin for WordPress. They're a great shortcut to getting beautiful landing pages published, without any design skills needed.

But sometimes, you want to do your own thing. And maybe you do have design skills to wield, using our powerful editor. For this, our 2 new blank templates are perfect. They are blank enough to give you total creative freedom, but have my favorite basic settings baked in, to save you time.

Watch the video to see how they work.

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