If you want to build a truly effective online business, A/B testing is a must. A/B testing is what leads to truly kick-ass pages and conversion rates.
Unfortunately, the experience of testing can be frustrating. Especially if you're new to it and you came in with stories from spectacular case studies (like this one) buzzing in your head. We'd love to experience 200% conversion increases every time we run a test, but the reality of conversion optimization isn't quite so exciting.
In today's post, you'll discover why A/B testing results can often seem disappointing and what you need to do to get good value out of them anyway.
Can you perfectly summarize yourself, your skills and your businesses’ mission in just a few sentences?
That’s basically the task you're faced with when you get to that little ‘About Me’ section on your website.
'Write about yourself. Make sure you highlight all your achievements...but don’t sound arrogant. But at the same time don’t sell yourself short. Oh and make sure you add some personality…'
And then there’s putting it all together so it fits your branding and looks professional enough to be trusted.
It’s safe to say crafting a bio for your site is not as easy as it sounds. Unfortunately, it’s also an essential element for conversions.
Categories and tags: they're among the first things you discover when you start using WordPress. And if you're reading this, you've probably got some system or other, for how you apply them to your content.
But how much do you really understand about categories and tags? How exactly are they different from each other? And how should you use them to get the most SEO benefit and make your website engaging and easy to navigate?
In this post, you'll discover everything you could reasonably want to know (plus a bit more) about categories and tags.
The topic for today's landing page build is "I can't believe it's not Photoshop!"
If that sounds familiar, you're right: we've created a page with this theme before. The great thing about this page build is that it shows you many tricks and advanced effects you can apply, using Thrive Architect.
And of course, we're stepping things up this time around. We're presenting a whole new set of visual design tricks and we've created an entire set of landing pages for you to download.
How should you design your homepage? That's a question many entrepreneurs struggle with. We know that the homepage represents our business and brand, more than any other page. We want to get it right.
What if you could learn from the best? Not just learn from what the most successful sites do right now, but also learn from how they got here?
That's exactly what this post is about.
We dove into the homepage history of the websites run by 6 leading minds when it comes to content marketing and personal branding: Tim Ferriss, Ramit Sethi, Marie Forleo, James Clear, Celestine Chua and Gary Vaynerchuk.
Read on to discover the keys to success that we unearthed in this in-depth study (and to see the "ideal homepage" template we created based on everything we learned).
This one element can make your homepage or landing page look very professional or really amateurish...
The problematic element? Your background image.
After looking at hundreds of homepages and landing pages we keep seeing the same issues over and over again.
These issues hurt your conversions and your brand.
The good news is that you can fix them in 4 simple steps!
Discover how to:
Ready? Let's get started!
Traffic doesn’t matter.
Please don’t boo me off stage just yet... Give me a few minutes to explain why this is.
When we talk about A/B testing, the very first concern people always have is: Do I have enough traffic?
Harry's comment on the Thrive Optimize A/B testing webinar sums it up perfectly:
"This sounds all very well, but the requirement is that you need a lot of traffic on your website to have enough data to do A/B testing."
And I understand where he’s coming from, but the full story is more nuanced than that...
Imagine 7 years worth of conversion optimization and website building experience and knowledge. Now, imagine all that experience distilled down into a simple, repeatable process for improving any landing page, no matter the market, background or conversion goal.
That's exactly what you'll get in this post.
For our website reviews, landing page designs, themes and other content, I've spent a lot of time studying websites - both good and bad. When it comes to creating pages that convert, I've seen what works and what doesn't, over and over again.
While I can't share everything I know on this topic in a single post, we can take a look at the 3 major factors that influence how effective any web page is (whether that's a homepage, a sales page or even a blog post). After watching the video, you'll know exactly how to improving any page on any website.
Much like the titan Prometheus stole fire from the Greek gods to bring civilization to humanity...
...Thrive Themes just stole figurative fire from those YUGE online companies that dominate the internet.
And just like mythological Prometheus, we want to share that competitive fire with you, the solo-preneur.
In today's video, we're unveiling our next plugin release. I thought a good way to do so is to simply show you exactly what this new tool does, so you'll see just how quick and easy it is...