Category Archives for "Increase Your Conversions"

24 Tools To Create Better Content Faster

I’m sure you’ve come across this type of article:

"342 Tools and Resources You Need in Your Online Business"

If upon reading that title your first thought is:

Really?

How the F** am I supposed to run a business when I have to invest my precious time into signing up, learning and mastering all of those?

I can assure you, you’re not alone.

The truth is, these type of lists are not made to help the reader, they are made to drive traffic to the website and (often) to earn affiliate commissions.

Now, I consider it part of my job to stay informed about the newest tools and I can sincerely say that we tested almost all of them.

And because we did, you don’t have to!

In this list you’ll only find tools we’ve tested and use (almost) daily in our content marketing.

A/B Split Testing in WordPress For Non-Mathematicians

"I don't understand why nobody seems to think split testing is sexy!"

My friend looked at me as confused as a chameleon in a bag of Skittles.

"We've just doubled our sign-up rate thanks to an A/B test we ran on one of our landing pages" I continued. "If that isn't sexy, I don't know what is..."

He exploded laughing but admitted that that was a pretty cool result.

Would you like to know how to get these type of results? Keep on reading!

Personality Quizzes Are Bigger Than BuzzFeed. Here’s How To Build One For Your Online Business

What does everyone say after they complete an online personality quiz?

Facebook comment reactions to the results people received from their 16 Personalities online personality test.

People start screaming from the rooftops about how accurate their results are. They share the quiz with their friends and then dive deeper into the website to gain greater insights about themselves.

If you're a marketer or online business owner using a well crafted personality quiz, you now have their full attention...

Starting Your First A/B Test? Brace for Disappointment!

If you want to build a truly effective online business, A/B testing is a ​must. A/B testing is what leads to truly kick-ass pages and conversion rates.

​Unfortunately, the experience of ​testing can be frustrating. Especially if you're new to it and you came in with stories from spectacular case studies (like this one) buzzing in your head. We'd love to experience 200% conversion increases every time we run a test, but the reality of conversion optimization isn't quite so exciting.

In today's post, you'll discover why A/B testing results can often seem disappointing and what you need to do to get good value out of them anyway.​

How to Write an About Me Section That Converts (New Designs Included)

Can you perfectly summarize yourself, your skills and your businesses’ mission in just a few sentences?

That’s basically the task you're faced with when you get to that little ‘About Me’ section on your website.

'Write about yourself. Make sure you highlight all your achievements...but don’t sound arrogant. But at the same time don’t sell yourself short. Oh and make sure you add some personality…'

And then there’s putting it all together so it fits your branding and looks professional enough to be trusted.

It’s safe to say crafting a bio for your site is not as easy as it sounds. Unfortunately, it’s also an essential element for conversions.

Masterclass: How to Use Categories & Tags on Your WordPress Website

Categories and tags: they're among the first things you discover when you start using WordPress. And if you're reading this, ​you've probably got some system or other, for how you apply them to your content.

But how much do you really understand about categories and tags? How exactly are they different from each other? And how should you use them to get the most SEO benefit and make your website engaging and easy to navigate?

In this post, you'll discover everything you could reasonably want to know (plus a bit more) about categories and tags.

Building the “I Can’t Believe it’s Not Photoshop!” Homepage from Scratch

The topic for today's landing page build is "I can't believe it's not Photoshop!"

​If that sounds familiar, you're right: we've created a page with this theme before. The great thing about this page build is that it shows you many tricks and advanced effects you can apply, using Thrive Architect.

And of course, we're stepping things up this time around. We're presenting a whole new set of visual design tricks and we've created an entire set of landing pages for you to download.

How to Create the 3 Most Important Landing Pages No Website Can Live Without

A landing page has only one purpose: converting your visitors.

That’s why landing pages are so effective for growing your email list and your business. They do only one thing, but they are insanely good at it.

In this video you’ll discover the 3 types of landing pages every serious online business should create on their website to have higher conversion.

Homepage History: What Does the Ultimate Personal Branding Homepage Look Like?

How should you design your homepage? That's a question many entrepreneurs struggle with. We know that the homepage represents our business and brand, more than any other page. We want to get it right.

What if you could learn from the best? Not just learn from what the most successful sites do right now, but also learn from how they got here?

That's exactly what this post is about.

We dove into the homepage history of the websites run by 6 leading minds when it comes to content marketing and personal branding: Tim Ferriss, Ramit Sethi, Marie Forleo, James Clear, Celestine Chua and Gary Vaynerchuk.

​Read on to discover the keys to success that we unearthed in this in-depth study (and to see the "ideal homepage" template we created based on everything we learned).

Make Your Background Images Look More Professional in 4 Simple Steps

This one element can make your homepage or landing page look very professional or really amateurish...

The problematic element? Your background image.

After looking at hundreds of homepages and landing pages we keep seeing the same issues over and over again.

These issues hurt your conversions and your brand.

The good news is that you can fix them in 4 simple steps!

Discover how to:

  • Pick the right image from our favorite free stock photo resources
  • Optimize the image for faster loading
  • Make the image suitable as a background image without using any photo editing tools
  • Make your mobile readers happy too

Ready? Let's get started!

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