Landing Page Copywriting Course Archives

Video

Write Better Copy

8 Lessons

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In this course, you’ll discover a practical system for writing more appealing landing page copy. By the end, you will understand how to use simple but effective words to increase conversions on landing pages and in opt-in forms. Practice what you learn here and you’ll soon be able to create great landing pages in 30 minutes or less!

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Introduction: What You'll Learn & Why It Matters

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The 3 Levels of Appeal

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The Building Blocks of a Landing Page & "Copy Only" Landing Page Example

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The "Fresh Eyes" Test

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The Tool for Making Your Copy More Specific (and MUCH More Appealing)

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How to Reach Emotional Appeal

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How to Cheat at Copywriting

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Q&A

Shane Melaugh

Shane Melaugh is a co-founder of Thrive Themes. When he isn't plotting new ways to create awesome WordPress themes & plugins, he likes to geek out about camera equipment and medieval swords. He also writes about productivity here.

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