How to Display Countdown Timers in Thrive Ultimatum Campaigns

Thrive Ultimatum offers four ways to display your scarcity timer to visitors. You can use multiple types in the same campaign (e.g., a Ribbon + a Widget).

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1. Top & Bottom Ribbons

Best for: Sitewide sales and announcements.

• Top Ribbon: Sticks to the very top of the browser window.
• Bottom Ribbon: Sticks to the bottom.
• Design Tip: Use a Transparent Image with Negative Margins to make your product “pop” out of the ribbon.
• How: Add an image element to your ribbon, set the background to transparent, and use a negative top margin (e.g., -20px) to make it overlap the content below slightly for a 3D effect.

2. Widget Area

Best for: Blog sidebars.

• How to use:
  1. Create a “Widget” design in your Ultimatum campaign.
  2. Go to Appearance -> Widgets in WordPress.
  3. Drag the Thrive Ultimatum widget to your sidebar.
  4. Select the specific campaign you want to display.
• Note: The countdown will only appear if the campaign is active for that visitor.

3. Shortcode

Best for: Placing a timer inside a specific blog post or page content.

• How to use:
  1. Create a “Shortcode” design in your campaign.
  2. Copy the shortcode from the dashboard (e.g., [thrive_ultimatum_shortcode id='123']).
  3. Paste it anywhere on your site (in a text block, standard WP editor, or Thrive Architect text element).

Managing Multiple Designs

You can have different designs for different stages of the campaign.

• Example: Use a subtle Top Ribbon for the first 3 days, and add a Widget + Sticky Bottom Ribbon for the final 24 hours to increase urgency.
• Control this using the Timeline feature in the campaign dashboard.

Related Resources

• Design: How to Edit Designs in Thrive Architect
• Webhooks: How Incoming Webhooks Work
• Thrive Ultimatum Documentation: Explore the full Thrive Ultimatum knowledge base.