Thrive Optimize: Frequently Asked Questions

Got questions about using Thrive Optimize? You’re not alone! There are common queries about this tool’s functionality and how to make the most of it.

In this article, we’ll answer these questions, helping you get the best results from Thrive Optimize.

What is Thrive Optimize?

Thrive Optimize is a plugin that helps you run A/B tests on your WordPress site. It’s a powerful tool for optimizing conversion rates by testing different versions of your pages.

How Does Thrive Optimize Work?

Thrive Optimize lets you create variations of a page to see which one performs the best. After setting up an A/B test, you can see which version of your page results in more conversions.

Do I Need Thrive Architect to Use Thrive Optimize?

Yes, you need Thrive Architect to use Thrive Optimize. Thrive Optimize is designed to work hand-in-hand with Thrive Architect, so you can seamlessly create and test variations of your landing pages.

How Can I View My A/B Test Results?

To view your A/B test results, open your WordPress admin area, navigate to Thrive Dashboard >> Thrive Optimize. Here, you can track performance metrics and decide which version to set as the winner.

Can I Use Thrive Optimize with Other WordPress Themes?

Absolutely! Thrive Optimize works with any WordPress theme. As long as you have Thrive Architect and Thrive Optimize installed, you can conduct A/B tests on any landing pages.

Will the Thrive Optimize Plugin Slow Down My WordPress Website?

The Thrive Optimize plugin is carefully designed to integrate seamlessly with WordPress, and thanks to our optimization efforts, it’s engineered to run smoothly without hindering your site’s performance.

Will the A/B Test Reload Each Time the Same User Visits the Page or Reloads a Page?

When a visitor first lands on a Thrive Optimize variation page, the plugin will remember their device using a browser cookie, which means they’ll see the same variation next time around. This information is stored for 30 days. If your test is still active after this 30-day period, they may be shown an alternative variation.

When a Variation Page Is Declared the Winner, Does It Inherit the Control Page’s Url?

Yes, it will. In fact, the variation page only runs on one single URL.

Can I Use Thrive Optimize to Run Tests on Separate WordPress Domains?

Thrive Optimize can only be used on one website at a time. However, you could have the plugin installed on both websites and build variations for your tests on each website.

Are Landing Pages That Are in an A/B Test Slower Than “Normal” Landing Pages Without a Test?

It’s really negligible. You will barely notice a difference, especially since Thrive Optimize is compatible with the most used caching plugins (W3 Total Cache, WP Rocket, WP Super Cache, and Autoptimize). If you are using other caching plugins you will have to disable the cache for the variations and “Goal” pages.

Can I Set Traffic Up for Each Page Individually? (E.G. 70% to Page a and 30% to Page B)

Yes, you can. You can adjust the traffic separately for each page – The plugin will allow you to divide all the traffic (100%) into smaller parts, depending on how many variations you have set up.

Does the Google Tag Manager Track Page Views for AB Test Variations?

If you don’t set up specific tracking for your A/B test variations, Google Analytics only tracks the pageview for the URL the user lands on. Since Thrive Optimize changes the content on the same URL, Google Analytics records just one pageview and doesn’t automatically know which version the user saw.

Have any further questions or need help with anything else? Get in touch with us.

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