The Ultimate Guide on How To Start an Online Business in 2021

You’re in luck.

You know why? Because you just discovered THE 8-chapter ultimate guide to learning how to start an online business in 2021 — with nothing more than a shoestring budget. Are you ready to get started?

In other words, if you need help learning how to build an online business, but don’t know where or how to get started, you’ve come to the right place.

Now, that might sound like a bold statement, but this multi-chapter guide was created for aspiring entrepreneurs like you who just need some help to get going.

It's a detailed roadmap showing how to build your first — profitable — online business with the limited resources and time you have available to you.

What sort of online business will this guide help you make?

Well, if this is your very first business, we’re going to recommend a specific business model that makes total sense for entrepreneurial newbies.

However, here's what you’re NOT going to learn in this guide: gimmicks, “business opportunities” or get rich quick schemes that make ridiculous claims of achieving bling-bling success out of thin air.

That means if you’re the type of person looking to make a quick buck without putting any actual work in, just save yourself the trouble and move on to your next shiny object.

Building a real, value based online business requires hard work that not everyone will succeed at.

However, equipped with the right tools, attitude and strategies, you’ll be in position to create and sell products that people will actually want to buy. That will put you in a prime position to rise above your competition and turn a profit before you know it.

And that’s our online business goal for you with this guide. 

Not only do we want to prepare you with the tools you'll need to succeed, but we want to share our proven method for getting your first online business up and running in the shortest amount of time and at minimum cost.

To help you get there, we’ve laid out 7 milestones for you to achieve within the chapters  you’re about to work through. And even though we’ve tried to keep each chapter as concise as possible, don’t expect to get through them all in a single sitting.

There’s necessary first steps, tasks and real world exercises you’ll need to complete first — in the order we've presented them — to make sure you complete the actions needed to reach your online business goals.

Think you’ve got the right stuff to make it online? Let’s find out.

Who This Guide Is & Is NOT For

Are you a first time entrepreneur that wants to bootstrap an online business without debt and with limited technical abilities (i.e. you’ve got limited seed money and don’t know how to code)?

Do you currently have a small online audience or perhaps no audience at all yet?

Do you have a strong work ethic and are willing to learn by doing? In other words, are you ready to move from theory to practice as fast as possible so you can take action on the things you learn and start shipping real work right away?

Can you walk through your imposter syndrome and crippling perfectionism to create products the public will judge you for in order to improve them iteratively with real world feedback?

And are you ready to ignore outdated business ideas in favor of strategies that may seem counterintuitive, but push your comfort zone boundaries?

If you answered yes to all the questions above, then this guide on how to start an online business in 2021 is definitely for you.

Get Started Learning How to Start an Online Business:

So if you think you’re ready to start an online business, then prepare yourself, because you’ve got a whole lot of  work to do.

The following is a chapter-by-chapter breakdown of what you’ll learn throughout this guide as well as what milestones you’ll achieve after completing all the tasks in each chapter:

How To Start an Online Business - Pick the Right Niche

Chapter 1: How To Find Your Niche Business Idea


  • How To Identify A Problem In Your Market
  • How To Craft the Perfect Solution for the Problem You Identified
  • How To Validate Your Business Idea


Pick the right business niche for yourself and validate the best business idea you come up with.

Chapter 2: The Best Online Business Model To Start With


  • The Many Options Available To You For Problem Solving
  • Why Online Courses Are THE BEST Business Model There Is
  • How To Fast-Track Your Online Course Development


Decide on the right business model for you.

Chapter 2

Chapter 3: How To Create an Online Course — that Makes Money


  • How To Price Your Online Course To Make Money
  • Selecting the Perfect Online Course For You To Create
  • How To Do Effective Competition Research
  • How To Structure Your Online Course
  • How To Create Your Sales Page — First


Choose the right online course to create as your first product and draft your sales page first — before you start creating your course.

Chapter 4: How To Sell Online Courses From Your Own Website


  • Why You Should Use WordPress To Build Your Online Business
  • How To Build a WordPress Website Fast
  • How To Craft Your Online Course On Your Own WordPress Website


Build your online business website, complete with all the tools and content you’ll need to launch your first product.

Chapter 5: How To Build Your Audience — From Scratch


  • 2 Tools You'll Need To Start Building Your Audience
  • How To Create Free & Irresistible Opt-In Offers
  • Effective Blog & Content Marketing for Online Course Creators
  • How To Leverage the Power of Content Creation & Emails Together


Start growing your email list, creating consistent content and automating your emails in preparation of launching your online course & sales funnel.

Chapter 6: How To Launch and Sell Your Online Course


  • How to create your online course sales funnel
  • How to leverage scarcity marketing to get more of your leads to convert into paying customers
  • How to craft an email marketing campaign that adds conversion focused rocket fuel to your product launch
  • How to launch your online course using other people's audiences — especially if you don't have one yet 


Now that your online course is built, it's time to get it launched! By the end of this chapter, you'll have everything you need to ignite your launch and make your first sales.

Chapter 7: How To Scale Your Online Business


  • How to build & scale your revenue engine now that it's running
  • How to grow a steady stream of online traffic to your website
  • How to deploy marketing channels like: Content Marketing, Social Media Marketing, Paid Ads and Search Engine Optimization (SEO)
  • How to start iteratively improving your conversion rates with a very powerful optimization tool known as A/B Testing


Now that you're actually selling your online course, it's time to ramp up your sales with strategic marketing and Conversion Rate Optimization (CRO). By the end of this chapter, you'll have the strategies you need to see your info-product empire grow.

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