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Webinar Replay: Getting the Most Out of Thrive Content Builder


In the webinar, there was also a Q&A session at the end. To give you a way to scan through the questions and answers more quickly, we've transcribed the most important ones here:

How does the Tabbed Content element work?

How does Thrive Content Builder compare to LeadPages?

Is a user manual for Thrive Content Builder available?

Is the Content Builder plugin compatible with all themes and plugins for WordPress?

How does the Content Builder compare to OptimizePress 2?

If you have any questions, you can ask below or head over to the forums, where our whole support team will help you out.

  • Marcin H says:

    Thank you Shane. It would be great if it was possible to use the TCB as a theme, without having to need a theme with a landing page template.

    Is there any simple theme that you are aware of that can simply do that…? Get out of the way and just let me use the TCB? Are you planning a theme like this? Thank you.


    • Paul McCarthy says:

      Hello Marcin,

      Yes the simplest way is to wait another few weeks while we finalise our landing page feature that’s coming very soon.

      I just tested a very early version of it this week and am excited by its capabilities.

      To be clear: you’ll still need a theme, but TCB will have a bunch of high conversion, high impact templates that you will be able to modify using the existing editing functionality.

      Beta should be a week or two away from now, assuming we can finalise a few of the outstanding issues.

      • Marcin H says:

        Awesome! That’s just too cool :) – I’m looking forward to that. (Just noticed your reply)

  • Ilya B says:

    Shane and Paul – good info on how to use it. Got a question:

    – in the menu section where we apply different styles to different elements, is it possible to add an icon-type graphic next to (or hover style) a style we are thinking of choosing?

    Otherwise we do not know/remember which style does what.

    Does this make sense?

  • MartinJ says:

    seems as of 7/11/14, 5pm mst, the webinar replay does not run.

    • Shane Melaugh says:

      I wasn’t able to detect any issues with the video. Can you try again?

  • Valerie W says:

    Are you going to leave this webinar up as part of the tutorials or knowledge base so we can access it again in the future? I don’t see it listed when I go to the “Webinars” page, nor does it come up in the Tutorials section. It would be great if we could come back to this later. Is it going to remain available or is it “use it or lose it?”

    • Shane Melaugh says:

      There’s now a section in the knowledge base with all the webinar replays. :)

  • Marion says:

    Thank you Shane and Paul for a fantastic webinar. I LOVE TCB after just a short time. It’s so easy to work with. Exactly what all WP users need.

    Cheers, Marion

    • Paul McCarthy says:

      Hello Marion,

      Really pleased to hear that you’re enjoying the plugin. The good news is that it will continually evolve and get better with the new features that are planned over the next few months. Hopefully you’ll like it even more, then.

  • Hi Paul,

    good news for the future ;-)

    And if I’m allowed a wish… the most important new feature (for me) would be a flexible overlay (popup) for Opt-in, videos, images and especially for iframes.

  • George Burroughs says:

    I just spent my Saturday afternoon watching… and taking notes. Awesome!!!

    Please continue with additional “Thrive Live” webinars. I am looking forward to the next one regarding building a Landing Page. Also, please consider Valerie’s suggestion about adding the Webinars to the “Tutorial” or “Knowledge Base” sections of the website.


  • Ivan Bayross says:


    Can I have a download link please? Every time I want to listen to this video I have to watch in – Real time.

    This means multiple downloads of the same video, which ISPs charge me for each time I watch.

    If its possible I really would appreciate a download link.

    My Thrive Purchase Invoice is Invoice ID: 7559 bought in the name of Gurus of Dance.


    Ivan Bayross

    • Shane Melaugh says:

      I’ve added a download link below the video.

  • Bruce B says:

    Excellent live tutorial – complete with the inevitable snafus.

    I have, from time to time, been more than a little frustrated but you’re really getting the product up to speed now.

    Thank you – let’s have more of the same, please.

    • Shane Melaugh says:

      Thanks, Bruce!

      Next webinar will be announced soon. And as mentioned at the end of this one: we’ll keep doing them as long as we see that there are people attending and getting value from them. :)

  • Another fantastic walk through, thank you.

    In a future Thrive Live could you cover building some simple ecommerce pages and which plugin etc you recommend.

    All the best, your hard work is really appreciated.

    • Shane Melaugh says:

      Thank you, Simon!

      Yes, that’s something we could definitely cover in a future webinar. We’ll have to complete our WooCommerce compatibility first, but I’ll keep this in mind.

  • denis d says:

    Hey Shane & Paul, awesome job with the webinar. I love how you show everything by doing it Live. I agree with you Shane about doing the training unrehearsed performance. This is what we need to see. I love it.
    I’m also looking forward to the next one.
    Thanks Dennis.

    • Shane Melaugh says:

      Thank you for the comment, Denis! Glad you enjoyed the content. :)

  • Steve Atwal says:

    Shane/Paul: awesome webinar! I also think these live webinars are a great idea. I bought TCB over a month ago, and although I’ve been using WordPress for many years, I still need to get a better handle on how best to use TCB for landing/sales pages. So, I’m looking forward to your next webinar on creating a sales page. A couple of questions:

    – is there a way to add a clickable URL under a person’s name on a testimonial elements? i.e. to give some link love to anyone giving me testimonials.
    – will there be a mailchimp (or mailing list) element in the next update? That would be nice to have instead of using a separate plugin (which is what I’m doing right now).


    • Shane Melaugh says:

      Thanks for your comment, Steve!

      There’s no option to link from a testimonial, but this was done deliberately. I would not recommend linking from a testimonial, because testimonials are such a valuable conversion element and the last thing you want to do is send people away from your page just as they’re being swayed by testimonials. You could add a non-linked URL, but even that I wouldn’t recommend doing.
      If you’ve promised a link in return for testimonials, find a way to provide that link elsewhere. Maybe publish a post where you thank the customers who left a testimonial and link to their stuff from there.

      A lead generation element is coming soon, yes. We already have a working beta version of it here, so it’s now just a matter of doing more testing, fixing some bugs and then getting it ready for a release in the plugin. :)

  • Rich Russell says:

    I thought using the background image for the top of the home page was great but dependant on the Page Section element and not available in TCB. Is it likely to be added in the near future?


    • Shane Melaugh says:

      Hello Rich,

      The page sections are a feature we can’t add as a standalone feature, unfortunately. There’s no way to detect the correct size and format to make a page section fit for every possible theme for WordPress. It’s available within Thrive Themes because we can make our themes “talk” to the plugin to tell it how to create the page section correctly.
      So, I’m sorry to say that this is something we can’t add for non-Thrive themes.

  • Bruce B says:

    Request for Thrive Live.
    How to add a swoosh underline to a word or phrase within a text element.
    I presume this would be done by positioning an image but would love to see how you might do it.

    • Shane Melaugh says:

      Can you show an example of such a swoosh underline? I’m not sure what you mean by this.

      • Bruce B says:

        This sort of thing: http://screencast.com/t/mLDFBCaK

        This example is entirely a graphic including the text. Is it feasible to produce the same sort of effect to provide visual emphasis within a text paragraph?

  • Pete Hasek says:

    It is difficult for me to attend the webinars, so these replays are greatly appreciated.
    Even more appreciated are the incidental comments Shane makes about good design practices. For novices like me, they are priceless.
    Thanks for another great webinar.

    • Shane Melaugh says:

      Thank you very much, Peter! I’m happy to know that you’re getting good value out of these.

  • Birgir B says:

    Hi there, greetings from Sweden :)

    I bought the Thrive Content Builder yesterday and I am going through all the documentation and the webinar replay. Great stuff!

    I am excited to get started building my first TCB website and landing page!

    • Shane Melaugh says:

      Awesome! I’m very happy to hear that the webinar recordings have been useful for you. :)

  • Lisa C says:

    Will schema be supported on all themes soon?

    • Shane Melaugh says:

      Hello Lisa,

      Schema is not an on/off kind of thing, as in: it’s not either fully supported or not supported at all. It’s tied into very specific features on a website.

      Currently, we use this kind of markup (RDFa rather than schema, but it’s basically the same thing) for the breadcrumb navigation in our themes.

      More such markup will be added wherever it makes sense. For example, we have plans for a review feature which will also incorporate this kind of markup.

      • Eric says:

        Have you added the review markup already?

      • Shane Melaugh says:

        When you add a star rating element, it has the correct markup for search engines, yes.

  • Martin says:

    Thanks Shane.
    Great stuff as always. Useful and clear. Keep it coming please.

  • Michael O says:

    Hello Shane,
    I have just gone through the webinar for the second time and I am impressed with the amount of information to be learned.

    Generally you buy a product and wait for YouTube videos to come out where some users have managed to make sense of it all.

    It’s a breath of fresh air to buy a product where the customer is really catered for.

    I am enjoying getting to grips with your themes and content builder.


    • Shane Melaugh says:

      Hello Michael,

      Thank you for this comment! I’m happy that you’re getting good value out of the webinars!

  • David says:

    I’ve been searching for a plugin that would allow me to build a membership based content library, very similar to how Copyblogger has the MyCopyblogger section with a library of ebooks.

    Searching for the best way to do this led me to OptimizePress initially. The standard membership plugins seemed like overkill, and I appreciated the ability to also create incredible landing pages to help promote my own content library.

    All of that is background to ask if there are future plans to add a similar membership feature to the Thrive Content Builder. I see you have just recently launched the landing pages feature, and will hopefully be adding more templates over time (I really like the courses and lessons pages).

    Do you think you will add this?

    • Shane Melaugh says:

      Hi David,

      This kind of functionality belongs in a theme for it to work really well. We’ve started building this kind of functionality in our Apprentice theme feature. Maybe that’s useful for what you had in mind?

      • David A says:

        Hi Shane,

        I ended up purchasing Thrive Content Builder yesterday and have been very impressed.

        I’m not in the market for a new theme at the moment, but have already been able to design most of my course and lesson pages. After learning that the membership feature of OP was an integrated version of s2member I realized I could simply add this to my Thrive pages and get the same functionality.

        I won’t have the cool progress and favorites features of Apprentice, but through proper linking and navigation I can still get the essentials of a course.

        Thanks for creating such an awesome tool. It really is fun to create content again!

  • roger says:

    Can I use Genesis theme with this plugin?
    How to do A/B split testing of landing pages?
    How does this compare with Divi of Elegant themes?

    • Shane Melaugh says:

      Hello Roger,

      Yes, you can use this with the Genesis theme.

      You can follow this guide to A/B test your landing pages (for free).

      The builder in Divi is very abstract. You’re moving around boxes that represent different parts of your content and adding or changing any content is a multi-step process. Personally, I don’t like working with this type of abstract builder.

      • roger says:

        Thank you Shane for the reply.
        I bought TCB. Do I use it in every post that I make in my blog or use rarely for special posts?
        Also with TCB I can create optin boxes inside posts and pages. Why Thrive leads again?

      • Shane Melaugh says:

        Hello Roger,

        I personally use it for all of my posts. It’s just more convenient than the regular WP editor. In fact, the only reason I sometimes still use the WP editor is because I don’t want to forget what it’s like working with that.

        With TCB, you can insert lead gen elements within your content. With Thrive Leads, you can create various different kinds of opt-in forms (e.g. lightbox, slide-in etc.), automatically display them across your site based on precise targeting rules and you can A/B test them to increase the conversion rate. TCB has about 2% of the lead generation capabilities of Thrive Leads. :)

  • Robert v says:

    Do you have a tooltip as a plugin? I´m working with a great pleasure with Content Builder….but I miss a tooltip possibility…

    • Shane Melaugh says:

      Hello Robert,

      This is an element that we don’t have in the Content Builder. I’ve made a note of it and if there’s more demand for it, we might add it at some point in the future.

      In the meantime, I recommend you look for some plugin that can help you add tool tips. I’m sure there are many of them available. :)

  • Felipe T says:

    Very good. I have a lot of ideas watching this webnar. Thanks.

    • Shane Melaugh says:

      Thanks for your comment, Felipe!

  • Greg Z says:

    Why is the content container so severely limited? This is a fundamental building block. It is completely lacking. It does not even allow Class or ID specification?!?!? I would really have expected normal element control as well e.g. background color, background image and repeat options, border control, width and height control, background video maybe?

    I am shocked that there is not even a way to specify the Class or ID. This is a severe limitation.

    I am looking to create a full width page but controlling some elements to be full screen width while holding others to a normal content width area.

    Please correct this. Your product is heads and tails over every other builder out there. I am absolutely amazed that this functionality is lacking.

    Thanks, I hope to see a fix.

    • Shane Melaugh says:

      Hello Greg,

      For backgrounds, there’s the page section element. This one only works with our themes though, since trying to force full width backgrounds on themes that aren’t ours would lead to all sorts of trouble.

  • Marianna says:

    Can I integrate with GoToWebinar and AWeber?

    • Yes, and both at the same time if necessary (ie. you can send leads to both Aweber and GoToWebinar at the same time)

  • Nikita B says:

    Hey guys, just wanted to say awesome job on 1. The themes and plugins. 2. These great webinars + all your video tutorials. I’ve got years of experience in SEO and marketing, but always outsourced landing pages + site customization.

    With your software, I’m putting up stunning pages in no time. I’m still learning all the integration aspects and fitting it all together; but just wanted to quickly say thanks. I’m already a super happy customer!

    Shane, could not agree more with your statement about Sliders being nothing but bloat that confuses the prospect. Maybe good for a photo showcase blog or something in fashion, but has no place in a lead gen funnel.

    Cheers guys, keep up the good work!

    • Shane Melaugh says:

      Thank you very much for your feedback, Nikita!

  • Cesar Z says:

    I agree with Greg. “Why is the content container so severely limited? This is a fundamental building block. It is completely lacking. It does not even allow Class or ID specification?!?!? I would really have expected normal element control as well e.g. background color, background image and repeat options, border control, width and height control, background video maybe?

    I am shocked that there is not even a way to specify the Class or ID. This is a severe limitation.

    I am looking to create a full width page but controlling some elements to be full screen width while holding others to a normal content width area.

    Please correct this. Your product is heads and tails over every other builder out there. I am absolutely amazed that this functionality is lacking.

    Thanks, I hope to see a fix.”

    Hope you would reconsider. This is a very important feature that you left out.

  • Andi says:

    Hi Shane & Co,
    sadly the video doesn’t play and the download does not work, either (Windows7 Prof, tried it in Chrome, IE11 and Firefox). There is a flickering “downloading” in the top right corner, but actually nothing happens.
    Is the video gone?

    • Shane Melaugh says:

      The video is still working fine when I test it. If you can’t play it online, please try using the download link below it, to download the video and play it locally on your computer.

  • Ivan Berard says:

    Hello Shane
    I am willing to buy but I am still in doubt. Whats the difference between Thrive Content Builder and Thrive Leads?
    Why I would buy one besides the other?

  • Pete R says:

    When I use the content builder for a blog post, I can’t get the YOAST SEO to work. It shows no content in the analysis even though tere is a full blog post.
    Any suggestions?

  • Mour says:

    SEO By Yoast Problem ..Keyword density is showing 0 and Image Alt Tage Problem..Even all the Things are Managed properly in article then also keyword density shows 0.. Help Me out ..

    • Update to latest version of our plugins and Yoast SEO – if you’re still having issues then please post in support forum so our guys can help you out

  • Brian C says:

    Do I have to purchase separately Thrive themes in order to fully use my Thrive content Builder?

  • Russ A says:

    Your themes come with the option to import demo pages and there’s a check box to select if the pages can be edited in Thrive Content Builder. I’m assuming this is the difference between having a version with shortcodes and a version for the builder, but what are the implications on performance?

    Is it better to stick to shortcodes for performance-critical pages?

  • Maxime Eymin says:

    Thanks a lot Shane.
    Thanks to your webinars, I finally understand how things are working here. Even with the other training material available and forum, I had a lot of difficulties to understand. You answered more or less all my questions in those two videos. Really great !!!

    I have a quick question. I created my Homepage by choosing a Thrive Landing Page in the Thrive Content Builder (and I am also using the FocusBlog theme). The problem I have is that the font used is different from the rest of my blog. Isn’t it supposed to take the font we set-up in the settings ? It is a bit strange to have different fonts on different pages of the site…

  • Zulk T says:

    good tutorial

  • John E says:

    This was another great webinar, on fundamentals of the TCB. I really appreciate the tools and capabilities you put into my hands and I’m really glad to be a Thrive Themes subscriber.

  • Layek says:

    Hi there, can you please how did you made recent post on this page


    look like that. Can i make with with thrive content builder?

    • Hanne says:

      Hi Layek, the layout can be build with the content builder but there are some custom coded options in there such as the pricing and the timeline.

  • Serge D says:

    minute 50: New version of saving and loading template can be found at: https://thrivethemes.com/tkb_item/use-content-templates-thrive-content-builder/

    • Shane Melaugh says:

      Thanks for the tip, Serge!

  • Bradley S says:

    A question regarding image resizing: in WordPress media manager, you have the option to crop/ resize images already uploaded an from save as new. Wouldn’t that bean ideal way to keep image file sizes down when resizing? Or is there an advantage to using external software and re uploading?

    • Shane Melaugh says:

      Hello Bradley,

      I’m not sure what you are referring to. Do you mean the image sizes available in the WP media manager? Those are pre-set thumbnail sizes that are usually used in list views for featured images.

      Of course, it would be nice if images were automatically resized and re-saved without the user having to do anything. I’m not sure how technically feasible that is, though.

  • Engel J says:


  • April C says:

    I purchased and installed a couple of thees on a site as well as the content builder but when I try to edit the page with CB it opens in another tab and gives me an error saying Sorry, the page you are trying to access doesn’t exist. I’m sure it’s something simple I’m missing :)

  • Sujoy says:

    Can I use Revolution Slider with Thrive content Builder to make top image slider?

  • marc b says:

    I dont see a webinar?

  • Steven M says:

    How do I create a template for my posts? For example… I’m using the ThriveTheme’s ‘Beauty’ homepage template, but not sure how to turn that into a base template for my blog “posts”. Thank you!

  • Dori says:

    Hey there! I’m really impressed by your product but I currently use a genesis theme and you said that content builder will work with it. However, this theme has a responsive slider (executive pro) will I be able to make changes to the slider or even make it static through content builder? Please excuse me if this is a silly question I’m not really technical and genesis gives me a hard time (the text in slider doesn’t show on mobile although it is responsive) anyway do you think I will be able to make these kinds of changes? Thank you very much in advance

    • Hanne says:

      Hi Dori,

      No you would not be able to change the slider because this is not a Thrive Content Builder element.

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