Get Perfectly Suited Leads by Narrowing Your Target Audience – Website Review

I know what you're thinking.

'Narrow my audience? Are you crazy? I read this blog to get more customers, not less!'

Just here me out. There is a common misconception that more visitors = more subscribers = more ​sales.

In most cases this just isn’t true.

In today’s website review video you’ll learn how to embrace your point of difference. When it’s done right, this allows you to attract more of your ideal customers, and get the most out of each new lead.

(But wait, there's more!) To give you a better idea of what this advice looks like in practice, we’ve done something a little different. We’re not just reviewing this homepage. We’ve completely remade it.

How Marie Forleo Leverages Testimonials in Her Multi-Million Online Business

Marie Forleo is a fitness/dance instructor turned online entrepreneur. She's the creator of B-School, an 8 weeks online business training program.

Subscriptions to the program are only open once a year, and each time thousands of students invest in her course. This makes B-School a multi-million online business and the program has been going strong for over 5 years now.

Recently, when looking at the website, I noticed she was doing some very smart things with testimonials. 

When somebody with that kind of success does something interesting, you pay attention and try to learn... And that's exactly what we'll do in this post. 

You'll discover how Marie uses testimonials to achieve different business objectives and how she goes about getting as many, high quality testimonials as possible.​

Why Even Your Dominatrix Should Use a Landing Page (Plus 7 Other Examples)

Be honest. Do you REALLY know how a landing page can help your business?

Sure, it's a great weapon to have in your marketing arsenal. With resources like Thrive University, it's easy to find ways to become a better marketer using landing pages.

But... what if you're not a marketer?

What if you're a guitar teacher or dance instructor? Why should you care about landing pages in the first place?

These seem to be questions no one has bothered to answer before.

The truth is - you absolutely need landing pages, regardless of what your business is.

How To Craft Featured Images That Make Your Blog Instantly Recognizable for Increased Engagement

Aside from headlines, what's the most consumed piece of content on your blog?

This isn't supposed to be a trick question or some kind of unexpected reveal. The answer is likely plastered at the top of every article you've ever published.

Like moths to a flame, human eyes are automatically drawn to a blog's featured images and will visually devour them without even intending to do so.

Your featured images must not only illustrate the content you’ve posted, but should also create a visual identity that works to consistently build your website's brand.

Go ahead and take a quick peek at your website’s blog grid. Do the images work together to create a unique website identity or do they lack an overarching design theme?

If you think your blog has room for improvement in this department, don’t worry.

We've got just the course to teach you How To Craft Featured Images That Engage Traffic and Boost Your Online Identity.

Can’t Justify the Cost of Webinar Software? Here’s the Free Solution

So you've heard how powerful webinars can be.

It's on that big ol' To-Do list of yours:

  • Look into webinars as a possible marketing strategy.

Unfortunately it keeps getting pushed back down the bottom of that to do list due to it being ↓ Too hard ↓ Too expensive.

If you're just starting out​, or you only want to run the occasional webinar, it can be incredibly hard to justify the cost of dedicated webinar software. So much so, it stops you from even starting.

Avoid Wasting Your Time on Bad Content Marketing

​Creating content can be an exercise in frustration, futility and counting gray hairs.

After weeks of non-stop sweating and pressure, you click on publish and ... nothing happens. Little to no visitors or subscribers.

So you try again and again, always with severely underwhelming results.

This is not what you signed up for. You're spending all this effort and have nothing to show for it.

If that sounds familiar, you might have a problem with your content marketing.

We've created the From Internet Rubbish to Content Marketing Gold course, to change that.

Is Your About Page Really On Point?

Be honest: How much effort did you actually put into building the About page on your website? Do you even have one? 

The importance of having an about page is underrated.

It's one of the most visited static pages on your website. You might as well do something with this attention.

We've just published our newest Thrive University course that will help you learn the ins and outs of creating a really powerful about page that will get your visitors engaged with your business right away.

Sounds interesting? Keep reading!

Make Your WordPress Website SEO Proof

How can I get my website on the first page of Google? 

That's the question that opens the door into a deep rabbit hole called SEO (Search Engine Optimization).

Soon you'll discover that it's not push button easy to get on the first page of Google...​

Where should you start? What should you do first? What is actually important? And what is not important anymore?

All these questions and more are covered in our new Thrive University course: "SEO if You Don't Want to Learn SEO".

Discover Which Content You Should Optimize for Higher Conversions

This post is for you if:

  • You're looking for a more advanced technique to boost signups on your website.
  • You have an opt-in form that you're showing on your entire website and would like to know the most efficient way to optimize conversions.
  • You're getting traffic but your opt-in offer is underperforming.​
  • You're unsure about what your next opt-in offer should be.

Nodding your head up and down? Keep on reading!

Introducing Thrive University

Did you know that on the Thrive Themes website you can get access to more than 20 different guides, video courses, training webinar recordings and interactive content to help you build your online business?

If your answer is "No, I did not know that" you're not alone.

Most of our readers don't, and it's entirely our fault.

We decided to change that and the solution is called Thrive University.

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