What does everyone say after they complete an online personality quiz?

People start screaming from the rooftops about how accurate their results are. They share the quiz with their friends and then dive deeper into the website to gain greater insights about themselves.

If you're a marketer or online business owner using a well crafted personality quiz, you now have their full attention...

"It's goooood" your friend tells you with that signature high pitch at the end - which tells you know it's not in fact 'good', and their comment is a well meaning but transparent attempt to spare your feelings. 

You're not that insulted, you kind of already knew.

Even though you spent hours putting together your new landing page, it just doesn't feel like a winner. I mean it's not terrible... it's just not that amazing either. 

And while you're OK with the fact that you've put together a less than convincing landing page (hey, it happens), the real problem is you have no idea how to improve it. 

Looking to build a gorgeous landing page for a local business? Then you'll love these 3 new templates that are tailor made for that purpose.

Not only are they on the cutting edge of design trends, they are also 100% customizable.

Check out the video to see how easy it is to completely change the look and feel of these templates to fit your brand.

If you want to build a truly effective online business, A/B testing is a ​must. A/B testing is what leads to truly kick-ass pages and conversion rates.

​Unfortunately, the experience of ​testing can be frustrating. Especially if you're new to it and you came in with stories from spectacular case studies (like this one) buzzing in your head. We'd love to experience 200% conversion increases every time we run a test, but the reality of conversion optimization isn't quite so exciting.

In today's post, you'll discover why A/B testing results can often seem disappointing and what you need to do to get good value out of them anyway.​

Can you perfectly summarize yourself, your skills and your businesses’ mission in just a few sentences?

That’s basically the task you're faced with when you get to that little ‘About Me’ section on your website.

'Write about yourself. Make sure you highlight all your achievements...but don’t sound arrogant. But at the same time don’t sell yourself short. Oh and make sure you add some personality…'

And then there’s putting it all together so it fits your branding and looks professional enough to be trusted.

It’s safe to say crafting a bio for your site is not as easy as it sounds. Unfortunately, it’s also an essential element for conversions.

Free Reports, E-books and even E-courses just don’t have the same power to build your mailing list like they used to…

Your typical internet user has seen so many of these free opt-in offers by now, they tend to ignore them unless your value proposition delivers exactly what they're looking for.

So does this mean the free opt-in offer list building strategy is dead? NOPE...not at all!!!

However, it does mean you must start providing more value in your opt-in offers to make them stand out.

One of the simplest ways to achieve this is by transforming your free opt-in offer into an online challenge.

​Note: this post does not contain legal advice. Always work with your legal counsel ​to determine the right decisions to make about regulations.

The General Data Protection Regulation (GDPR) is coming for all of us. It's a set of EU laws​ and they apply to EU ​citizens. ​That means that even if your businesses is not in the EU, ​you're still potentially on the hook, because ​people from the EU​ can access your website​​​.​​​

​This post is a preview of what we at Thrive Themes are doing in our products, to help you stay compliant with these regulations.

Categories and tags: they're among the first things you discover when you start using WordPress. And if you're reading this, ​you've probably got some system or other, for how you apply them to your content.

But how much do you really understand about categories and tags? How exactly are they different from each other? And how should you use them to get the most SEO benefit and make your website engaging and easy to navigate?

In this post, you'll discover everything you could reasonably want to know (plus a bit more) about categories and tags.

The topic for today's landing page build is "I can't believe it's not Photoshop!"

​If that sounds familiar, you're right: we've created a page with this theme before. The great thing about this page build is that it shows you many tricks and advanced effects you can apply, using Thrive Architect.

And of course, we're stepping things up this time around. We're presenting a whole new set of visual design tricks and we've created an entire set of landing pages for you to download.

​We've added a convenient new feature in Thrive Architect that solves a problem you may have had with our landing pages, up until now. ​​Adding scripts like the Google Analytics tracking script or Facebook retargeting pixels to your Thrive Architect landing pages, ​was not always easy: some 3rd-party plugins successfully insert the scripts on our landing pages, but many don't.

To make things easier to manage, we've now created a landing page script manager as part of Thrive Architect. With it, you can choose what scripts to add to all landing pages without needing any 3rd-party plugins.

Check out the video to see how it works!