6/7 Completed

Day 6:  Create Endless List Building Opportunities Without Cluttering Your Site

60 Second Summary

In today's challenge you're going to discover how to transform any text or image into a link for a two-step opt-in form. As the name indicates, a two step opt-in form is an opt-in form that is is hidden and only after a first step (a click) the form will show.

This means that you can place any text or image on your website and make an opt-in form appear upon click.​

This triggered opt-in form is called a ThriveBox.

ThriveBoxes are powerful because they use the force of micro commitments. It works like this: if you've already made a commitment to something, you're more likely to follow that path of action and less likely to change your mind about it. ​

When you click on a text link or an image, you confirm that you do indeed want the thing that was advertised. And that click is a small commitment. Having made that micro commitment, you are then more likely to fill out an opt-in form when presented with one.​

ThriveBoxes also allows you to create a lot of list building opportunities without cluttering your website with opt-in forms.​

Day 6 Action Plan

Create a ThriveBox short code and insert it in one of your articles.

Extra Resources

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