Part of the purpose of a launch sequence is to generate social proof. In this video, you'll see a simple trick you can use to get more social proof (even if you don't have a huge audience yet). Plus, you can use this to generate some sales-boosting testimonials, even if you've never sold a product before.
Also, if you're wondering how to tie all these steps in the funnel together with an email automation system, the answer is: you don't.
As previously, what you'll discover here is an extremely simple system that comes at no extra cost and that you can implement immediately.