A/B testing is one of the greatest tools you have at your disposal, as an online entrepreneur. Testing can make a night-and-day difference to your business. And now that you know how to rapidly build good landing pages, you've got the potential to get the most out of A/B testing.
In this video, you'll discover the 3 most important things you need to know about conversion optimization: which tools to use, the importance of testing big changes and the importance of creating tests based on hypotheses.
In our work with business owners, we noticed a strange pattern: many of them were well aware of the importance and potential benefits of A/B testing... but they weren't doing any A/B testing.
We dug deeper and found out that this is mainly because of the complications you face when trying to start a test. You usually have to log into some complicated dashboard, set up conversion goals, copy/paste code snippets on to your website and more... it can be overwhelmingly complicated.
To solve this problem, we decided to create our own testing tool, which is completely geared towards ease of use and rapid implementation. Check it out here: Thrive Optimize.