Thrive Theme Builder: What’s Happening Behind the Scenes?
Many of you asked about the progress on Thrive Theme Builder. In this post we'll try to answer your questions and explain what's going on behind the scenes.
1. The Status of Thrive Theme Builder
At the moment, we are in advanced Beta testing. This means that we're starting to install Thrive Theme Builder on live websites under developer supervision.
You might remember our previous update showing you some of the functionalities of Theme Builder, but that update was quite some time ago now...
...and the moment we made the post, we thought we were only a few months removed from our public release. Unfortunately that's not how the project advanced.
Why is it taking so long?
With Thrive Theme Builder, we're trying to build something that's never been done before.
Our goal is to have a real WordPress Theme Builder with full WYSIWYG front-end editing functionality (just like you're used from Thrive Architect), but the interactions between content, templates, post formats, and other critical components... make the development extremely complex.
But the most difficult thing with Thrive Theme Builder is not just to make such Theme editing possible, it's to make it user friendly as well. Achieving this has sent us back to the drawing board more than once because we didn't believe our first iterations were as user friendly as we wanted them to be.
2. The Release Plan
While we can not give you an estimated release date, here's how we're rolling out Theme Builder:
- Continue Beta testing and live website testing under developer supervision.
- Work closely with a group of testers to build a website from scratch.
- Progressively roll out Theme Builder to members
- Make it publicly available as a one-off purchase.
Why are we so cautious about rolling out Theme Builder?
Your theme is the foundation of your website. It needs to be solid & reliable.
WordPress is — by default — not a "stable environment" because of all the possible configurations you can create with it (e.g. different servers, different caching and 3rd party plugins, different hosting, etc.).
Every WordPress website has a different setup and by rolling out Theme Builder progressively, we'll be able to quickly assist our customers and provide the support needed to allow for creating stable and solid themes.
3. Rapid Implementation & Old Themes
"Should I wait to update/create my website?"
It's a question we get a lot and our answer is always "No".
If creating or updating your website is important to your business, you shouldn't wait for anything. Not even for our new Theme Builder. ;-)
We believe in Rapid Implementation, which means:
Doing what you can with what you have right now.
In just about any situation, doing something (even if it's not perfect) is better than doing nothing at all.
This means that as a member, you can still build your website using one of our old themes.
We'll support our old themes for at least 1 year after the public release of Theme Builder which means you won't be left with an outdated website any time soon.
4. Other Products and New Features
We have a team of developers working on different production tracks. This means that in parallel to developing Thrive Theme Builder, we're adding new features to our existing products.
These new features do not take away our focus from Theme Builder (that's just not how it works). In fact it's quite the opposite... within future feature updates, you'll soon discover some of the Theme Builder technology we're currently working on!
In the upcoming product updates we have exciting (and BIG) improvements for:
- Thrive Architect
- Thrive Apprentice
- Thrive Quiz Builder
So keep an eye on your inbox for blog announcement about those!
5. What's Next & How Can You Help?
If you're already a Beta Tester, go ahead and look in your inbox for the latest update to see what's going on and try the Theme Builder out for yourself. The more feedback we get, the faster we can catch bugs and improve usability!
If you're interested in becoming a tester to build a website from scratch, sign up here.
This test group will be Thrive Members only, so make sure to sign up with the same email as your Thrive Membership account.
We'll contact you as soon as that starts.
With this update, we hope you understand a bit better what's going on behind the scenes. If you have more questions (except a release date because we're not able to announce that yet), please leave them in the comments below.