Thrive Leads has been updated with a major new piece of functionality, that opens up many new possibilities. Here's a first look at the new API connections feature.
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When you update Thrive Content Builder and Thrive Leads to the latest version, you'll see a new way to integrate with your favorite online marketing services in the "API Connections" feature.
Up until now, you could connect to autoresponder services by pasting the HTML code of signup forms generated within those services. That's still possible, but we've now also added the option to connect via API, to these services (click the links to see the setup tutorials):
Campaign Monitor
Plus, with the API connection, we've been able to new services and options that weren't accessible through the HTML form method:
- GoToWebinar
- MailPoet
- Signing up new leads with WordPress user accounts
Why API Connections?
For most autoresponders and email marketing services, the HTML form method of integration worked without issues (and still does), so why did we add these API connections?
There are a few advantages, some of which will become clear with future feature releases. One advantage is, of course, that the feature enables connections to new services like GoToWebinar and MailPoet.
In the case of GoToWebinar, you'll usually want to sign up new leads to a webinar event and a mailing list at the same time - something that can now easily be done thanks to the API feature.
In some cases, setting a custom Thank-You page to show to new leads after they sign up is quite complicated or even impossible (looking at you, MailChimp). That's where another advantage comes in: when using an API connection, you can set a custom thank you page that overrides whatever is set in your autoresponder service.
Finally, there's a convenience factor: you no longer have to find and copy HTML forms whenever you create a new opt-in form on your site. Once connected to a service, any future form integrations you create are much quicker and easier and you don't have to leave your WordPress admin interface to do it.
Check out the links above to see tutorials for the services you want to integrate with and let us know your thoughts about this new addition by leaving a comment below!
This is awesome news!
I agree! 🙂
Hi Shane,that’s a great update especially custom thank you page feature.
I also noticed content lock short code element and its integration with api auto responder.
You haven’t explained about it.
A post about this feature is coming soon.
This is a very pleasant surprise! Thank you!!!
Glad you like it, Chik!
The Thrive Team never ceases to “WOW”. Great job as always.
Thank you, Lamont!
Requesting Sendy API in a future update. They have a full API.
Hi John,
Okay, noted. If there’s enough demand for it, we’ll add it in a future update.
We too, would like to vote for a Sendy API addition. Sendy is a script interface to Amazon SES. We are just beginning with Sendy and Amazon SES, but it is supposed to be a highly reliable and cheap email service. It is usable with all of our brands and/or also can resell access to the services provided.
I do not mean to insult, but Thrive always releases some amazing shiny objects. The difference between Thrive and the competition is that EVERYTHING conceived within the Thrive organism is CONVERSION-FOCUSED, exactly what we needed, a melding of design plus marketing, allowing us to Thrive in the marketplace.
Let’s hope that your competition continues their long naps.
Please consider the request. Be Safe.
Thank you for the request and the kind comment, Dan!
Another +1 for Sendy, Shane 🙂
And keep the quality posts coming, you never fail to give great ‘no hype’ advice.
Thank you very much, Matt!
Wish it integrated with Infusionsoft….
Infusionsoft integration is coming very soon. They have a really awful API, from what I understand. But we’re hard at work wrestling it into submission.
That’s funny. My update included Infusionsoft
Sempre grandi novità . Grazie
PS: come mai da qualche giorno non si vedono le icone?
Grazie per il tuo commento! Ho provato Google Translate, ma non ha aiutato a capire completamente la tua domanda. Scusi.
wow – great news
Glad you like the new addition, Juan!
This is pure awesomeness guys! I recently got Thrive Themes and was developing a site and then unfortunately found out there was no Mailpoet integration. Now there is, this is so great!!
Thanks for your comment, Michiel! Looks like the new feature came right in time for you. 🙂
Thank goodness! I prefer using the api instead of having to copy and paste the code all the time. Great job!
Thank you, Eddy!
Great update! Requesting Webinar Jam Studio API.
Thanks for your comment. Request noted.
excellent. just updated today. Any chance of including 1shoppingcart and GVO? I use both as my AR service for different businesses.
I am frustrated that the html code from 1shop is not responsive. I’d like to integrate with Thrive so it all looks consistent. Thanks!
Hi Harvey,
If there’s enough demand, we’ll add integrations for new platforms in future updates.
Would love to see constant contact added. I don’t really care for their platform, but I work with quite a few small businesses that use CC and would like to add TL to their sites.
Thanks for your comment, Matt! If there are enough requests, we’ll add it in a future update.
So what about Infusionsoft? You are using it?… BTW nice work on the plugin!
Infusionsoft is coming very soon. They don’t make it easy to create an integration, so it’s taking a bit longer than the others.
It’s amazing! In Mailchimp will be great to check for single optin
Thank you for your comment, Renzo!
Huge, wonderful time saver!
Thanks, Danno!
Sorry to be so ignorant, but what’s an API anyway?!
Hi Lucy,
As a non-programmer, the way I understand it is that an API is basically something that makes it easy for different applications to “talk to” each other. APIs are made specifically to make different software products work together in various ways.
I thought you were a programmer. Surprise, surprise. 🙂
Great update, btw. LOVE IT! 🙂
Just curious: what do you in your company? 🙂
Oh, I don’t work here, I’m just the mascot. 😛
Just kidding, of course. I’m in charge of marketing and content and some management and whatever else needs doing, that isn’t related to programming.
Shane, excellent additions and as always- ahead of the curve. With this new feature and the announcement that Automattic has acquired WooCommerce, I am anticipating some very exciting times ahead. Keep up the #awesomeness!
Thank you, Miles!
Be great if you could add SendinBlue API to your list of included services.
Thanks for your comment, Dennis! I’ll add it to our list of requested services.
Would love to see Campaign Monitor added as well.
Thanks for your comment, Darryl! If we get enough requests for this, we’ll add it in a future update.
Yes, Campaign Monitor, pretty please! 😀
Campaign Monitor would be awesome please! Currently using it but would love to integrate with my Thrive leads plugin as well.
Yes Campaign Monitor Please Shane.
Thank you for your vote, Matt!
Would love Campaign Monitor integration!
Hi Shane,
Great new features, but please don’t ever stop using the html option. We use Instant Customer for all auto-responders (and a lot more) and it’s always overlooked when it comes to integration.
Thrive Leads is the ONLY WP plugin I’ve been able to find where it integrates seemlessly without us having to mess with the code. This has been a god send to getting stuff implemented quickly and with no technical input so I’ve become very attached to it!
We now won’t use anything else except a Thrive Theme and your plugins on any WP site we create. They just plain work and are so easy to use.
Keep up the great work!
Hi Simon,
The HTML integration isn’t going anywhere, don’t worry. Integrating via HTML forms works great in many cases and while API connections have their advantages, there are also some things that are more easily done with the HTML form method. So we are definitely going to keep both options, going forward.
Beyond Awesome. When I saw this feature in thrive leads yesterday I was looking for a place to say how pleased I was–glad you sent this email.
Kudos–this is a game changer–I was having small issues and now it not only works easier but dare I say slightly faster.
Now I hear a custom thank you page is an option..even better.
Thank you for this comment, Andrew!
Great work. Thanks for that. it’s more easy to work with MailChimp and bring more possibilities.
Thanks for your comment, Frederic! Glad you like the new feature!
great work, as usual, Shane. Thank goodness someone is making it easier to work with Mailchimp!
Thanks for your comment, Lewis!
Great feature and much user friendly
Thank you, Sim! Glad you like this addition!
Wonderful, have been waiting for this since day 1. Any luck with sendreach?
This is the first request for it so far, but if more people request it, we’ll look into integrating with that as well.
Will this api and leads functionality be retrofitted into the thrive themes focus groups? I find myself wanting to do ab testing there as well.
That’s part of the long-term plan, yes. It will take a while before this becomes a reality, though.
Would be nice to have a short video on this to show how to get most out of it all.
Hi Bert,
Please click the links for the services you want to integrate with to see short videos that show how to use them. 🙂
Active Campaign API, Seriously??
You guys rock!
Yep! 🙂
Darn Shane, just left Mailchimp for not being able to use a custom page. Changed to Freshmail -which is really powerful and user friendly- for this and other reasons. Not many paople know Freshmail but I hope you will get more requests 🙂
Perfect evolution of your plugins. Chapeau!
Thanks for your comment, Charles. Never heard of Freshmail, but I’ll check them out.
Hi Shane,
Im looking actually around for the best newsletter system for my needs and also checking Freshmail, which seems impressive. But I bought Thrive leads, so My question is: it is compatible with thrive leads, trough API, or any other way to connect each other (HTML signup)? Thanks for your help!
We don’t have an API integration with Freshmail, but it will work with the HTML integration method.
Shane, I think I am a leeetle (just a leetle) bit in love with you! Every turn around there is a super cool email from you with a great new feature. I am new at this website game, but you make it like Christmas, every two weeks. Thanks! Now I just have to use it. 🙂
Thank you, Kristen, but you give me too much credit. I’m just the messenger for all the cool stuff our developers keep creating. 🙂
Nice move! Will you support MadMimi?
Hi Vladimir,
New integrations will be added based on demand. Of course, integrations with hundreds of services still work using the HTML form integration method. But if we get enough requests for a new service such as MadMimi, we will add API support for it in future updates.
That’s awesome 🙂 I checked the MailChimp video and could tell if the new feature allows/pickups hidden fields/groups for a form instance.
Hi Simon,
Hidden fields are supported with the HTML integration method. For the API connection, the available fields are name, email and phone number.
Hi Shane,
What’s the reason that for the API connection only name, email and phone number are supported? Why not all fields in the form? Is that gonna change in future?
Hello David,
The more fields we want to support, the more complicated, time consuming and error-prone each integration becomes. We could support more fields and we could support many more services via API for that matter, but it would be at the cost of countless other features and plugins that wouldn’t be released because of it.
The fields and services we support in the current version cover 90% or more of all use cases in our customer base, so that’s where we drew the line. One of the things we have to do at Thrive Themes is constantly evaluate how we’re spending out resource. Our goal is to serve as many people as possible in the best way possible. As an example, we could either create an API integration that supports a dozen different field types for some relatively exotic service or we could use the same time and resource to create a new feature like the content lock we recently added. The API integration might benefit a few dozen people in a small way. The new feature, on the other hand, can benefit thousands of customers in a big way. In a situation like this, we always try to make the choice that brings more benefit to more people.
Hello Shane,
Thank you for the information – it should be added to your Thrive Leads FAQ, if you ask me.
I can see that this feature hasn’t been yet implemented.. Are there any plans to do so in the near future?
Thank you in advance!
Kind Regards,
John
Hi Shane,
are the Hidden fields still supported in Thrive Leads?
I’m already a Thrive Leads user and I’d like to know how to setup the HTML integration within my forms…
Who can I ask to?
Thank you in advance
Matteo
As long as you use custom HTML integration then hidden input fields are preserved, yes.
We’re a webinarjam user as well so looking forward to that one getting added to the horribly overpriced Gotowebinar option.
Plus agree with the Active Campaign shout-out, great to see this included 🙂
Okay, noted. 🙂
So I’m an Ontraport user and sign up to Thrive Themes yesterday wondering how (but assuming ‘it’s all good’) I’m going to integrate. Then pow, this happens! Yes! Thanks guys, I’m stoked.
Good to know, Adam. Glad that this feature came just in time for you. 🙂
Truly great job… The redirect to URL is amazing and opens up a ton of opportunity! Not to look a gift horse in the mouth, but a couple of simple enhancement seem well within reach. 1) Would be great to be able to redirect to a state as well as a page. 2) In MailPoet, the ability to subscribe a user to multiple lists is something that is supported by a few other Plug-In integrations using Check boxes as opposed to the drop down. Again, would be a great addition to an amazing step forward. Thanks!
Hi Donovan,
You can subscribe a user to multiple different services at the same time, but not multiple lists in the same service. To do that, you should use automation rules within the service itself.
Hi Shane, was the ability to redirect to a state on optin ever added? I don’t want my subscribers to leave the page, I just want them to see a confirmation message that the requested ebook/video etc has been sent. I don’t see where or how to do it but hoping that functionality exists 🙂
Thanks!
Hello Dawn,
This is a feature that we are currently building. Stay tuned for updates coming soon!
Thanks for your commitment to ongoing development, Shane, Paul and the whole gang. My request is for SendReach API integration.
Thanks, Doug! Your request has been noted.
I am afraid the Mail Poet integration is not really helpful at all. There is no integration with the error messages or the other confirmation messages that Mail Poet uses when it confirms. I have had to switch back to the old HTML method which works.
Hello Gordon,
Please post details about this in the support forum, so we can take a closer look.
Shane, What Thrive Leads footer post template are you using for your footer on this site?
I love the flat design buttons and don’t see them as an option on the lead generation module 🙂
Hello Dean,
This is a custom design based on the Post Footer Set 001 template.
Brilliant update. Really makes the opt in process very slick now
Thanks for your comment! Glad you like the new feature.
Awesome addition, thank you!
One question though… will the API feature work if you have an iContact MCC or Agency Account? We have all of our clients managed on iContact Agency account and know that in the past we had issues trying to connect the API.
I will be testing it of course, but thought I would just ask first to see if there were any limitations.
Hi Chris,
I don’t know the answer to this question, unfortunately. What I can tell you is that we simply built an API integration with a basic iContact account in mind. If the MCC or Agency thing requires something beyond that, then it won’t work. But if this API was well built on iContact’s side, I’d say it should work no matter what type of account you have.
Hi guys
awesome work as always! I second the request for Sendinblue integration.
THANKS
Thanks for your comment, Sara. The request for this integration is noted.
Hi Shane,
Can you consider in the future to implement facebook connect in both simple and 2 step otin forms? This will provide more accurate reliable leads.
Hello Diogo,
We have no plans to add this, no. Our previous lead generation product, Hybrid Connect, was based on the Facebook connect opt-in. We saw that over time, this method of adding leads became less and less effective. It seems that most people don’t like using their FB account to sign up for something, so we opted to not add this feature in Thrive Leads.
Do you also plan to support cleverReach?
Hello Klaus,
We have no plans for it yet. If there is a lot of demand for it, we’ll consider it, of course.
For Germany an the new gdpr rules cleverreach ist the only way to go, if you want to be on the safe side. So…high demand for it for german users…
Hi Shane, please connect up the Tribulant Newsletters plugin API for those of us who run our own mailing list. The documentation seems pretty straight forward and standard. Thanks for making awesome products.
http://tribulant.com/docs/wordpress-mailing-list-plugin/3431
Thanks for your comment, Cory! I’ve noted the request for this integration. If we see enough demand for it, we’ll take it into consideration.
Shane, since you’re working on integration with Infusionsoft, perhaps look at Mautic.org too. Their new open-source marketing automation software will disrupt the world of marketing automation.
Thanks for the tip, Jeff! I’ll have a look at Mautic.
It would be great to have mautic integrated!
Thank you for your suggestion, Robert.
hi Shane, it sounds great, but… I´m from Germany and I use klicktipp.com
Can I get some API-stuff like these for klicktipp? thx!
Hello Matthias,
I’ve noted this integration request.
would love to see sendlane if possible. Great work btw.
Thanks for your comment and suggestion, Kevin.
Voting for SendReach API integration too
Noted.
Hi Shane, The Netherlands calling here : -)
Very happy with this new feature indeed! Thanks a lot. Will it be possible in the near future to add groups to the MailChimp API?
Kind regards
Thijs
Thanks for your comment, Thijs!
We’ll treat this request like any other: if there’s enough demand for this added functionality in the MailChimp connection, we’ll consider implementing it.
I just love all your plugins. TCB and Leads are the like a perfect couple 🙂
I’m so happy to see the API connectors coming in. While the HTML responders were easy to use, I think the API is a better and clean way.
I just hope that the Sendy API gets integrated soon, this way I will get rid of mailchimp for good 🙂
Thanks for your comment, Michael. I’ve added your request as a vote for Sendy integration.
Hi Shane,I think there’s a problem going on between active campaign and thrive leads.when i submit my email through the default AC optin form.The confirmation email is triggered.but if i submit through thrive leads the confirmation email is not triggered but the email is added to the list.
Hello Mike,
Please post this in the support forum, so our guys can investigate the issue and hopefully fix it for you.
Thanks Shane for good work.
I am voting for Fluttermail API. I was introduced to Thrive products by someone from this autoresponder service. I use Fluttermail. My vote please.
Thank you for your suggestion, Moshe.
I also use Fluttermail, and am sad that there is no API integration for them yet =(
Please can we have this API up soonest, and show us how to do it the HTML way interim?
When adding a lead to Infusionsoft, it’s useful to have a FirstName and LastName field rather than a single Name field. I’ve found that if I use a service that only allows a Name field, that many contact records get messed up since some people put in “John” and some “John Smith” and then we have contact records with inconsistent info, including some existing records that get updated (by an extra opt-in) to be “John Smith Smith” (because they already had a LastName, and now the Name field supplies the full name into the FirstName field in Infusionsoft).
If possible, please add at least this option to your API – the ability to have separate FirstName and LastName fields rather than ONLY a Name field option.
Thanks for your input. We’ll take a look at this to see if it’s something we can improve.
Did you end up adding this?
Hi, I find it VERY annoying not to have 2 name fields. It would make back office work so much easier.
Shane,
Thank your for all the good work until now.
I use mailchimp. Will it be possible to populate hidden fields by using the app method? I hate that ugly error message when a user try to subscribe to a old list.
Hi Julian,
We don’t have plans for adding features like this through the API connection. The reason is that there are many different additional options for different autoresponders and different sets of them are or are not available through the API. The further we go into that area, the more development hours we need to pour into solutions that will only be used by a very small portion of users. And time we invest in something like this means time that we DON’T get to invest into things like new features, new plugins, new themes etc.
Can Thrive leads integrate with Click Funnels?
Hello Colin,
We have no integration with ClickFunnels planned, at this time.
I also use SendinBlue – I will buy youf product when that works with Thrive Leads. Thanks!
Thanks for your vote, Doug!
Hi Shane – as person below says – only thing stopping me getting this is its lack of integration with mymail plugin for subscribers! please add this!
Hi Shane, i’m a big fan of your products! Wish it integrated with Mymail newsletter plugin…. Any plans to add this?
Hi, what about Mailerliite.com?
Great work!
I’d really like to see integration with SharpSpring.
Please add them to your roadmap. Thx
Newsletter Plugin is missed..Please add it also.