Category Archives for "Increase Your Conversions"

8 Tools to Cook Up Magnetizing & Click Worthy Headlines

Before publishing a new article with a killer headline there are 3 possible scenarios you’ll find yourself in.

  1. Zero inspiration: You know what topic you want to write about but are still trying to find the perfect angle and headline for your next post.
  2. In need of a helping hand: You’ve written your post but now you have to come up with the headline that will elevate your article to stardom.
  3. Decision paralysis: You’ve written several headlines but are not sure about which one is the best.

Luckily help is only a click away!

We’ve compiled 8 tools that will help you get through each of these scenarios. They’ll guide you from zero inspiration to zero doubt you’re using the best headline to make your content shine.

6 Reasons Why Your Headline Is Doomed To Fail

You know those truly marvelous headlines that get thousands of shares on social media?

Those that make you stop and think "Wow! That's actually quite clever!"

Some blogs even seem to hit that magnificent note with every single headline they publish.

But when you try to create one... you always end up with something mediocre.

It's so frustrating! It's like you're missing some sort of magic spark to turn your decent headline into a fantastic one!

Perhaps you're just not cut out to write headlines. Maybe you should just move to a deserted island somewhere and focus on sending bottled messages.

How to Use Free Stock Photos on Your Website Without Hurting Your Conversions

I'm sure you'll agree that the internet is 99% a visual medium.

Photos have always been an integral part of web design and recently popular social networks such as Instagram and Pinterest raised the bar for all of us.

But what if you're not a photographer and you don't have a designer at your disposal?

You've guessed it, you can use stock photos but I should immediately warn you... Using stock images the wrong way can seriously damage your conversion rates! 

Website Review: Beautiful Website But No Conversions?

Picture this: you spend a lot of time and money to make sure your website looks good. Maybe you even go through our posts and website reviews here, to make sure you avoid all the most common mistakes (like the Big 3, for example).

You look at the result of your work: the website looks stylish and professionally designed. Typography is on point. You have a dedicated homepage, an active blog, the whole lot.

And yet... you're still not getting much traction and conversion rates are low. At this point, it's fair to wonder: what the heck is going on here?!

In today's website review, we'll find out.​

Discover the 3 Visitor Personas on Your Website [+ How to Write for Them]

It's a real shame when you put a lot of time and effort into creating valuable content and no one ends up reading it. Or what about a sales page that you spent hours crafting, but that's generating no sales?

In today's video, you'll discover the only 3 ways in which visitors interact with your content. Fail to optimize for these 3 visitor types and all your content creating efforts are wasted...​

7 Must-Have Conversion Elements to Make the Perfect Pricing Page

You’ve decided to take the leap into selling a product. You've painstakingly crafted your copy - and it's working: visitors are clicking through to your pricing page!

This page is an important, make-or-break part of any website that sells a product. This is where the moment of truth happens: turning your visitors into paying customers.

There are many things that can go wrong on this pivotal page (and for many websites they do).

This post was written to help you get it right.

6 Ways To Use Facebook Retargeting Ads To Grow Your Business [With Real World Examples]

“Why isn’t anyone clicking my Facebook ads?” I muttered in the same bitter tone I use to curse my toaster when it burns my bread.

See if you can figure out where I went wrong...

I was sitting on the edge of my seat after finishing reading some amazing success stories of using Facebook ads and I was eager to add a new tool to my “business arsenal.”

Briefly scanning a few “how to” articles gave me all the confidence I needed to jump right in.

“Time to start printing money,” I thought as I hit publish after cranking the audience up to 11...million using Facebook’s audience selection settings...