Free Reports, E-books and even E-courses just don’t have the same power to build your mailing list like they used to…
Your typical internet user has seen so many of these free opt-in offers by now, they tend to ignore them unless your value proposition delivers exactly what they're looking for.
So does this mean the free opt-in offer list building strategy is dead? NOPE...not at all!!!
However, it does mean you must start providing more value in your opt-in offers to make them stand out.
One of the simplest ways to achieve this is by transforming your free opt-in offer into an online challenge.
If you’ve been keeping up with internet marketing news lately, you already know that Google’s new Chrome Ad Blocker rules took effect last month on February 15th.
It's almost like Google is expanding their previous "Mobile Friendly" opt-in form rules to now address a broader set of abusive desktop and mobile internet marketing behaviors.
Chrome's new ad blocking rules are specifically taking aim at intrusive and spammy ads from websites that market aggressively and have little respect for quality user experience (UX).
Although some in the internet marketing world are freaking out about these changes, we’re not bothered by them since they are focused primarily on eliminating awful ads...not your opt-in forms.
In this post, you’ll discover the "Big 3 Conversion Killers" - the top mistakes that plague opt-in forms and landing pages and doom them to failure.
We uncovered the Big 3 by analyzing over 200 websites sent in by Thrive Themes readers and customers. That means that if you have a website, chances are that you’re making at least one of these 3 mistakes - and fixing them will boost your conversion rates.
"Good Afternoon! Would you like to know when our next exposition is happening?" the museum clerk asks when you walk in.
"No, thank you. I'm just looking around for now" you answer.
"Okay, enjoy the photo exhibition, sir."
15 minutes later, after you've made your way through, decided you loved the exhibition and want more, you stop to ask the clerk: "Excuse me, how can I stay informed about what happens at the museum?"
"Simply give me your name and email sir and I'll add you to our list."
2 minutes later, while walking out, you're reading the welcome email on your phone and starting to plan which exposition to explore next weekend.
Now imaging what would have happened if after greeting you, the clerk simply disappeared... Would you still have signed up?
Same holds true for your website visitors. If they can't find where to sign up, they will just leave, never to be seen again.
Discover how the Sticky Slide-in can fix that problem for you!
Tony clearly has a problem with lightboxes and the 69 thumbs-up reactions on his Facebook comment prove he isn't the only one.
Whenever lightboxes or "pop-ups" are mentioned, you'll find reactions like these:
“Lightboxes are annoying!”
“When I see a lightbox I simply leave”
“You’ve lost ALL credibility”
But let me tell you a (data backed) story…
"No thanks I'd rather pay full price", "No I don't like traffic" or my personal favorite: "No, I want to continue dwelling in my mom's basement".
All of these are statements to click if you want to close a lightbox without opting in...
A while ago we started seeing those rude, passive aggressive and sometimes flat out cruel links everywhere. It got so common there's even a term for using these: Clickshaming.
By writing an undesirable result as the "No thanks" link, the goal is to shame visitors out of clicking (and into subscribing).
But do they work? Do they increase conversions? We decided to test it out and the results may surprise you....
When beauty meets business...
Lately we've been posting a lot about the design features of Thrive Architect and while in awe of the Photoshop worthy capabilities, it's easy to forget that the plugin has some really impressive list building features under the hood!
If you're serious about building an online business, you need to build a mailing list and Thrive Architect is the only visual editor that gives you the power to create lead generation forms, 2-step opt-in forms and exit intent lightboxes without needing any other add-on or tool.
Let me show you!
Mobile website traffic is increasing and will not go down anytime soon. So the question is: how do you convert those visitors into leads?
The answer is most certainly not:
The real solution you need is to use mobile specific opt-in forms.
Discover the 3 levels of mobile optimizations available in Thrive Leads to create a pleasant experience for your mobile visitors.
In today's video, follow along and watch over my shoulder as I build a complete lead generation funnel from scratch.
And it's not just any old funnel, it's one that's optimized for high conversions and built to give your new subscribers a satisfying and smooth signup process. First impressions count and with this method, you'll make a shining first impression!
The more you publish on your blog, the more traffic you get. This is a general rule in content marketing and it's backed by many studies. But what kind of content should you be creating? And what's the point in getting more traffic, if the traffic doesn't also lead to more conversions?
To grow you business and not just increase a vanity metric in your analytics dashboard, it's clear that you have to be strategic about what kind of content you create.
In this post, you'll discover the 5 types of content you should be publishing regularly. Knowing the 5 post types makes it a lot easier to figure out what to write next. Plus, if you create posts of each of these types, you'll have a strong blog that attracts traffic, builds your brand and converts readers into customers.